2022 Pivots Your CU Should Make

2022 Pivots Your CU Should Make

  Credit unions are resilient and creative, and 2022 is the perfect year to flex those strengths to create growth for your business. There are lots of 2022 pivots your credit union should make this year. Some of these pivots are likely already in the works in...
Boost Member Loyalty for Your Credit Union

Boost Member Loyalty for Your Credit Union

  Retention and loyalty are the main foundation of any customer- or member-based business. And credit unions are no different. And lately, reputation and online presence are determining factors in the loyalty conversation. Here are some tips for boosting member...
4 Common Reasons Your Members Switch Banks

4 Common Reasons Your Members Switch Banks

  Part of knowing how to create a successful business continuity plan for credit union member retention comes from the knowledge that we gain from studying what makes your members choose to leave your financial institution for another. So here are some common...
Ways Credit Unions Support Members

Ways Credit Unions Support Members

  Credit unions are unique in that their business model is half bank, half non-profit. Sometimes, the best marketing angle is the most direct one. Here is a list of ways credit unions support members. Best Financial Rates and Opportunities Credit unions as...
Tips for Improving Credit Union Member Retention

Tips for Improving Credit Union Member Retention

  Acquiring a new credit union member typically costs between $400 and $700, according to CU 2.0. Depending on different estimates, it takes about 2 years for a banking customer to generate enough revenue for your financial institution to cover that initial cost....