Boost Member Loyalty for Your Credit Union

Boost Member Loyalty for Your Credit Union

by | Oct 18, 2021 | Marketing

  Retention and loyalty are the main foundation of any customer- or member-based business. And credit unions are no different. And lately, reputation and online presence are determining factors in the loyalty conversation. Here are some tips for boosting member...
4 Common Reasons Your Members Switch Banks

4 Common Reasons Your Members Switch Banks

by | Sep 27, 2021 | Marketing

  Part of knowing how to create a successful business continuity plan for credit union member retention comes from the knowledge that we gain from studying what makes your members choose to leave your financial institution for another. So here are some common...
Tips for Improving Credit Union Member Retention

Tips for Improving Credit Union Member Retention

by | Jun 28, 2021 | Marketing

  Acquiring a new credit union member typically costs between $400 and $700, according to CU 2.0. Depending on different estimates, it takes about 2 years for a banking customer to generate enough revenue for your financial institution to cover that initial cost....
Financial Preparedness Approaches for the Future

Financial Preparedness Approaches for the Future

by | Mar 29, 2021 | Marketing

  Financial preparedness meant something like a “rainy day” stash or “disaster fund” before the events of 2020. Many credit union members were lucky enough not to have worried about what it takes to be financially prepared. If they don’t live somewhere with...
6 Ways to Improve Your Credit Union Website

6 Ways to Improve Your Credit Union Website

by | Feb 22, 2021 | Marketing

  Your credit union’s website is getting more traffic, and your members expect to be able to find more information and services than ever before. After a long year of hurried digital transformation, now is the time to optimize your business’s online presence....