Blog
Stay up-to-date with the latest developments in credit unions and how they can impact your financial future.
4 Ways to Improve Member Experience
The community experience people love about credit unions is created by you - the people who work there. Trust is of the utmost importance when it comes to people’s finances and that trust comes from the service you provide and willingness to go above and...
Upgrade to Web Loan Applications
The pandemic has negatively impacted the U.S. economy. Approximately 36.5 million people are unemployed, where three million people filed for unemployment benefits in May. That number is expected to rise as more businesses permanently close and continue to lay...
3 Ways to Level Up Digital Services
To protect the health of credit union members and workers, lobby areas and branches are now closed due to COVID-19. This means more of your members are relying on mobile and digital services for their banking needs. These services allow credit unions to remain...
Leading During the COVID-19 Crisis
Credit unions are playing a critical role in supporting its members and the community during the COVID-19 pandemic. In many ways, credit unions are financial first responders for workers, businesses, families and communities to help weather the crisis. Although...
Have You Prioritized Content Marketing at Your Credit Union?
You don’t want to lose your potential members before they even complete the application. Language, personalization, and targeted content all help draw your members toward your important services. You want to show that it will be easy to work with your credit union,...
Ensuring Accessibility on Your Credit Union’s Website
Litigation is still developing around what should be considered ADA compliant on a website. Testing those developments in the credit union industry is complex, and many credit unions don’t take the time to truly focus on all the areas of ADA compliance on their...
Taking Control of Your Security Risks
As we mentioned before, criminals are always creating new ways to break into financial institutions. More recently, cybercriminals have developed a new “long con”—the “Frankenstein” identity—where they make up an identity (rather than stealing another person's) and...
Driving Member Applications in the New Year
Financial stressors often make their way into the credit union—job loss, car repairs, health issues, and other related, unexpected expenses can prompt potential members to submit applications. However, those desperate for a financial solution likely aren’t combing...
How to Optimize the Member Experience
Starting from the very beginning, credit union members should tap into an intuitive system that anticipates their needs and provides the solutions they want. It is now vital to distinguish between demographics when marketing to credit union customers. As younger...
Credit Union Trends in 2020
Credit unions are preparing for an unpredictable new decade, which will begin on the brink of global friction, elections, trade wars, and economic instability. However, credit unions can still implement best practices to retain new members by providing an intuitive...